Outreach and Social Media Coordinator
The Outreach & Social Media Coordinator has two primary and overlapping roles. Under the leadership of the Outreach Director and the Executive Management Team, the OSMC will lead the efforts to organize company sponsorships for charity events and charitable contribution requests. Continue to grow and develop the social media presence of both Westside and Northside Lexus, while staying on brand with Lexus headquarters marketing strategy and capturing the unique culture and feel of each dealership. This is a full-time position with a physical presence at both dealerships: two days per week at each store and one day per week work remotely. Attendance at some company sponsored events is also required.
Essential Functions
Outreach:
Review / Research the organizations seeking charitable donations. Submit recommended requests for management or Outreach Board for approval. Make recommendations to management based on findings, employee connection, previous giving history, etc.
Manage multiple projects and consistently provide deliverables as needed.
Organize successful charity /dealership events when required.
Provide monthly reports; detailing the status of the charitable donations.
Keep manager informed of project status and issues.
Attend events and represent the dealerships in a variety of public settings and produce live and recap social media content.
Social Media:
Develop and curate on brand engaging content for all social media platforms to inform, advertise, and attract public interest.
Assist in the creation and editing of written, video, and photo content.
Handle the organization's social media accounts, monitor comments, interact with and grow the social community. Interact with users and respond to social media messages, inquiries, and comments.
Collaborate with Outreach Director to create a social media calendar.
Monitor social media channels for industry trends.
Curate content from Lexus for the dealership website blog pages, with a minimum of 1 to 2 posts per month.
Assist the Outreach & Technology Director with staff photos and graphics for the websites. Work with the webhost and Lexus for website support.
Assist in the development and management of social media marketing and strategy, specifically with new & pre-owned sales to grow the dealerships’ online shopping strategy.
Monitor reputation management tool and Work with appropriate management groups to respond appropriately to negative reviews if required
Review analytics and create reports on key metrics.
Qualifications:
Friendly, enthusiastic, and positive attitude.
Passion for social media and proficiency with major social media platforms and social media management tools
Proficiency with video and photo editing tools, digital media formats, and HTML
Excellent social listening skills
Ability to understand historical, current, and future trends in the digital content and social media space
Outstanding written communication and presentation skills.
Detail-orientated with the ability to manage multiple projects at a time.
Experience preparing concise and easy to follow reports.
Education and Experience Requirements:
Bachelor's degree in communications, marketing, business, or related fields.
Preferred experience of 1-3 years within outreach activities, events, or content creation.
Experience with Microsoft Office (Excel, Outlook)
Experience with Google Drive, Sheets, Docs
Experience with Adobe Creative Cloud (Photoshop, Premier Pro) or equivalent digital media editing tools (Canva or similar)
About our Company:
Our Talent Team recruits talent to compliment both our Westside and Northside Lexus dealerships. With our recent business growth, we are in need of quality individuals to staff our dealership needs. We seek individuals that have the highest level of integrity, a stable work history, a commitment to relentless customer satisfaction and a desire for a long-term profitable career. If you’re looking for a rewarding career using your outstanding customer service skills, apply today.
Check us out on Social Media:
Northside Lexus Facebook
Northside Lexus Instagram
*The Friedkin Group and its affiliates are equal opportunity employers and maintain drug-free workplaces by conducting pre-employment drug testing.
